Boutique marketing agency · Winter Park & Orlando
Marketing that makes your brand impossible to overlook.
We combine strategy, storytelling and creative execution to help ambitious businesses build brands people remember.
Built for brands ready to move forward.
Nonprofits, schools, community events & local businesses
More than marketing. A strategy for growth.
01 — Brand Strategy
03 — Content & Creative
01 — Brand Strategy
Positioning, messaging, visual direction and brand development.
02 — Social Media
03 — Content & Creative
01 — Brand Strategy
Strategic content, management, community engagement and platform strategy.
03 — Content & Creative
03 — Content & Creative
03 — Content & Creative
Reels, campaigns, storytelling, photography direction and creative concepts.
04 — Campaign Strategy
06 — Event & Community Marketing
03 — Content & Creative
Integrated campaigns designed around specific business goals.
05 — Digital Marketing
06 — Event & Community Marketing
06 — Event & Community Marketing
Digital strategy, audience development and marketing optimization.
06 — Event & Community Marketing
06 — Event & Community Marketing
06 — Event & Community Marketing
Promotional campaigns, event strategy, partnerships and community engagement.
07 — AI Automation
07 — AI Automation
07 — AI Automation
AI automation that creates new systems and simplifies the ones you already run.
How we think
Good marketing starts before you post.
Before we create the campaign, the reel, the email or the ad, we ask a more important question: what are we trying to accomplish? Our approach connects your brand, audience, message and goals so every piece of marketing has a purpose.
Five steps, one purpose.
01 — Discover
02 — Strategize
02 — Strategize
We understand your business, audience and goals.
02 — Strategize
02 — Strategize
02 — Strategize
We develop the strategy, positioning and creative direction.
03 — Create
02 — Strategize
04 — Activate
We turn the strategy into compelling content and campaigns.
04 — Activate
04 — Activate
04 — Activate
We launch, distribute and amplify your message.
05 — Optimize
04 — Activate
05 — Optimize
We analyze what is working and keep refining the strategy.
Ideas are great. Results are better.
Winter Park Parktoberfest
Community event for the Rotary Club of Winter Park. Social media, community engagement and promotional design. Turning community involvement into a movement.
Winter Park Rotary Foundation
Nonprofit. A video campaign telling the Foundation's 2025 community impact story.
AdventHealth Foundation · Sharing Smiles
Healthcare nonprofit. Social media and community engagement for the Sharing Smiles program.
Local schools & PTAs
Education. Fundraising campaigns with folders, flyers, stickers, Facebook ads and email automations.
Strategy that moves.
2020
100K+
2020
Founded in Winter Park, Florida.
5.0
100K+
2020
Google rating from our client reviews.
100K+
100K+
100K+
Instagram followers our founder built for her own brand.
Why Luminova?
Strategic first
Creative by design
Creative by design
We don't create content just to fill a calendar. Every piece starts with a purpose.
Creative by design
Creative by design
Creative by design
We turn strategy into ideas people actually want to see, read and share.
Personal partnership
Built for real business
Built for real business
You aren't handed off to a giant agency team. We work closely with the people behind your business.
Built for real business
Built for real business
Built for real business
Marketing should support actual business goals, not vanity metrics.
In their words.
“Creative without being chaotic. Reliable without being rigid.”
“She truly took the time to understand the heart and mission of our nonprofit…”
“Creative without being chaotic. Reliable without being rigid.”
“They don’t just deliver, they anticipate. It’s rare to find an agency that truly clicks as a partner, not just a vendor.”
Michael Diaz · Google review
“People showed up, shared and got involved like never before.”
“She truly took the time to understand the heart and mission of our nonprofit…”
“Creative without being chaotic. Reliable without being rigid.”
“Luminova helped us create an entire strategy for our community event and it was incredible!”
Franklin Hopkins Jr. · Google review
“She truly took the time to understand the heart and mission of our nonprofit…”
“She truly took the time to understand the heart and mission of our nonprofit…”
“She truly took the time to understand the heart and mission of our nonprofit…”
“…and it showed in every detail of the final product.”
Angela Harris · Google review
Behind the strategy is a real person.
Diana Rosique, Founder & Marketing Strategist
Diana founded Luminova in 2020. She holds a Bachelor's in International Marketing and an Associate's in Business Administration, and she spent nearly a decade managing operations for a Central Florida professional-education school, so she understands marketing from the owner's side of the desk.
She's bilingual in English and Spanish, creates content for an Instagram audience of more than 100,000 followers, and leads marketing for Parktoberfest with the Rotary Club of Winter Park.
Insights
Winter Park · Orlando · Central Florida
Your brand has more to say.
Let's build a marketing strategy that gives it something worth saying.
Luminova Marketing
Winter Park, Florida
Copyright © 2026 Luminova Marketing - All Rights Reserved.
Strategy. Creativity. Impact.
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